
Jeff Kunowski is the Founding Director of SPORTx at Arizona State University, where he leads one of the nation’s most forward-thinking initiatives at the intersection of sports, entrepreneurship, and innovation. With more than 14 years of experience across sports, entertainment, venture strategy, and technology, Jeff has helped accelerate hundreds of early-stage ventures while driving millions in startup activity and ecosystem growth.
A respected leader in sports innovation, Jeff has held leadership and advisory roles with organizations including Panasonic, R/GA Ventures, VentureFuel, Comcast NBCUniversal SportsTech, and the Arizona Commerce Authority. At ASU, he co-founded SPORTx and developed the Student-Athlete Venture Studio, helping empower the next generation of athlete-led and sport-focused companies. Known for bridging corporate innovation with entrepreneurial execution, Jeff is passionate about building ecosystems that connect startups, student-athletes, investors, and industry leaders to shape the future of sports business.