Agenda

 

Thursday, March 3rd

All times in Central Time

03/03/2022 - 8:00am to 6:00pm

Innovation & Tech Showcase

Presentations from Sponsors about their Products & Services

Trends and Brands that Are Redefining Their Space. Sessions open throughout the event!

03/03/2022 - 10:00am to 2:00pm

SUCCEED! Virtual Expo

Visit the Expo! The latest trends in equipment, software and industry innovations.

 

 

Friday, March 4th

All times in Central Time

03/04/2022 - 6:30am to 7:15am

Early Morning Workout
973

03/04/2022 - 7:30am to 8:00am

SUCCEED! Kick Off Extravaganza
Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED!

The excitement is building to a feverish level, you're only moments away from hearing from some of the brightest minds in the fitness industry.  Now's your time to connect in real-time, introduce yourself, bounce some ideas off others and get ready to learn! 

Presenter Bio

Josh Leve is the founder and CEO of the Fitness Business Association (FBA) and SUCCEED!  With over 60 industry partnerships including all major certifying organizations, Josh and the FBA has been featured in all major fitness publications. In addition, Josh has been a featured speaker for all major fitness events such as IHRSA, Athletic Business, Club Industry, NSCA, NASM Optima, EMPOWER!, ZUMBA, and others. He holds a bachelor's degree in strategic communications from the University of Kansas.

974

03/04/2022 - 8:00am to 8:15am

SUCCEED! 2022 Welcoming Session
Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED!
Presenter Bio

Josh Leve is the founder and CEO of the Fitness Business Association (FBA) and SUCCEED!  With over 60 industry partnerships including all major certifying organizations, Josh and the FBA has been featured in all major fitness publications. In addition, Josh has been a featured speaker for all major fitness events such as IHRSA, Athletic Business, Club Industry, NSCA, NASM Optima, EMPOWER!, ZUMBA, and others. He holds a bachelor's degree in strategic communications from the University of Kansas.

975

03/04/2022 - 9:15am to 10:15am

Get Out the AED, Your Website Needs It!
Billy Polson | Founder/Owner , DIAKADI Fitness

In this workshop-style course, learn how to assess the performance of your current website while examining these four advanced website design concepts: immediate user connection, unique user experience, results-focused layouts and search engine optimization (SEO).

Presenter Bio

Billy Polson (CSCS), named 'America's Best 100 Trainers’ by Men's Journal magazine, is a three-time fitness entrepreneur, an international presenter, and a business consultant for pioneering trainers and boutique gym owners worldwide.

Billy graduated from the University of North Carolina at Chapel Hill with a BS in Statistics in 1992. Then, in 2004, looking to build an unparalleled training facility and a community of San Francisco’s leading fitness specialists, Billy founded DIAKADI Fitness, awarded the Bay Area’s ‘Top Trainers/Gym’ for 14 years.

His fitness entrepreneur consulting company, The Business Movement, has assisted thousands of fitness business owners with developing the confidence and momentum for achieving their ultimate brands and business success.  
 

950
Feeling Overwhelmed? Learn How to Create the Time You Need to Take On Any Task
Shannon Fable | Co-Founder & CEO, Sunshine Fitness Resources

Learn a simple system guaranteed to do just that whether you’re just getting started, looking to turn your side hustle into your main gig, or planning to strike out on your own. 

Presenter Bio

Shannon Fable, 2013 IDEA and 2006 ACE Instructor of the Year, has spent more than two decades helping impressive brands such as Anytime Fitness, Schwinn®, Power Systems, ACE, Silver Sneakers, FIT4MOM and BOSU® as a fitness business and programming consultant.

An experienced educator, freelance writer, and certified Book Yourself Solid® Business Coach, she helps fitness entrepreneurs navigate the industry and make more money. Fable serves on the ACE Board of Directors and is the founder of GroupEx PRO®, a cloud-based group fitness management tool.

951
The Referral Accelerator: A Proven System to Generate a Ton of New Leads on Autopilot
Ryan Obernesser | CEO, O.B. Training Inc.

The Referral Accelerator will provide you with 4 key strategies that you can use inside your fitness business to accelerate referrals.

Presenter Bio

Ryan Obernesser is the CEO of O.B. Training Inc., Gym Profits LLC, and creator of the Take Back Your Life 6 Week Challenge™ program.  Over the last decade, Ryan and his wife Christina, have built O.B. Training into a specialty training facility that transforms the minds, bodies and lives of every adult and athlete that walks through their doors.

In that time, O.B. Training has grown into a profit machine.  Churning out multiple 6-figures in profits each year despite being located in Utica, NY - a city Forbes named the third-worst place for business and careers in the U.S. in 2015 with a median household income of less than $35,000.

952
How to Attract and Sign Up Clients Who Will Pay You $500-$2,000 a Month
Sean Greeley | CEO & Founder, NPE

In this session, you’ll learn how to create premium, high-ticket programs (that clients are happy to pay for!) to grow your client base and income to the next level!

Presenter Bio

Sean Greeley, Founder and CEO of NPE, has an unrelenting passion for empowering fitness business owners to grow their business and create the life they want.

Since 2006, NPE has helped over 45,000+ fitness professionals and business owners in 96+ countries grow to the next level. NPE has been listed 8x on the Inc 500/5000 list of fastest growing companies, and is a global team with offices in Los Angeles, London, and Sydney.

1008

03/04/2022 - 10:15am to 11:15am

Medical Fitness. Learn How to Tap into the Fitness of the Future
Christine Conti | CEO, Conti Fintess & Wellness LLC

Learn why the future of fitness is medical fitness, why fitness professionals need to specialize, and how to tap into this growing demographic.

Presenter Bio

Christine Conti is an internationally accredited fitness educator, speaker, author, consultant, and CEO of Conti Fitness & Wellness, LLC. She is a former investment banker, English teacher, coach, and 20-year veteran in the industry.

Christine is the author of the Arthritis Fitness Specialist Course and co-author of the Eating Disorder Fitness Course sponsored by the MedFit Network Education Foundation where she serves on the board and hosts the MFEF webinar series. She specializes in working with special populations and certifies instructors in her program, Let’s FACE It Together™ Facial Exercise and Rehabilitation.

Christine is also the co-founder of FallPROOF™ Fall Prevention and the co-host of Two Fit Crazies & A Microphone Podcast and COO of TFC Productions, LLC. Christine is also an autoimmune disease warrior, ultra-endurance athlete, and IRONMAN. Her signature book, SPLIT-SECOND COURAGE will be released in January 2022.
 

953
The Anatomy of a Successful Group Fitness Program
Mark Nutting | Owner, Jiva Fitness

While group fitness workouts have been going strong since the late 1970s, understanding how to create a successful group fitness program depends on knowing and implementing a number of key elements.

Presenter Bio

Mark Nutting, CSCS*D, NSCA-CPT D, RCPT*E, ACSM HFD, ACSM CEP, Owner and Master Trainer of Jiva Fitness in Easton, PA, Author of The Business of Personal Training book for Human Kinetics (2018), PFP 2016 Trainer of the Year Legacy Award, NSCA 2009 Personal Trainer of the Year, NSCA Recognized Certified Personal Trainer Emeritus.

Mark holds 12 certifications in the field, 38 years in personal training and health club management, and has been educating and coaching Personal Trainers for 36 of those 38 years. Mark is a leading business coach for personal trainers and club managers.

954
How to Close Any Client
Michael Romig | President, PG Fit

During this session, Michael will discuss the most important ways to qualify a lead,  how to properly screen and assess any client and leave you with an action plan to close anyone.

Presenter Bio

Michael is the owner of PG Fit, LLC and is a certified and accredited personal trainer and nutritionist who has helped hundreds of clients reach their health and fitness goals.

Starting at an early age, Michael began competing in U.S. diving and became an All-American. After competing at the collegiate and professional levels, Michael received a Bachelor’s of Science Degree and currently holds several nationally recognized personal training certifications through accredited organizations such as NASM, NCSF, PFIT, NFPT, NSCA, CrossFit, and ISSA. He also has five advanced specializations in corrective exercise and performance enhancement training, rehabilitative exercise training, fitness therapy, and strength and conditioning. Michael is also a certified nutritionist through Venice Nutrition.

Michael is married and has an eight-year old son. He enjoys running and mountain biking with his Chocolate Lab, playing golf, and the occasional weekend skydive.

955
The Science of Beating Burnout as an Entrepreneur
Shannon Fable | Co-Founder & CEO, Sunshine Fitness Resources

In this interactive lecture, IDEA award recipients Brett Klika and Shannon Fable share strategies from working with high performers in the business world who’ve been brought back from the brink of burnout.  Go home with simple daily habits to help you live extraordinarily, so you can build the business of your dreams.

Presenter Bio

Shannon Fable, 2013 IDEA and 2006 ACE Instructor of the Year, has spent more than two decades helping impressive brands such as Anytime Fitness, Schwinn®, Power Systems, ACE, Silver Sneakers, FIT4MOM and BOSU® as a fitness business and programming consultant.

An experienced educator, freelance writer, and certified Book Yourself Solid® Business Coach, she helps fitness entrepreneurs navigate the industry and make more money. Fable serves on the ACE Board of Directors and is the founder of GroupEx PRO®, a cloud-based group fitness management tool.

967

03/04/2022 - 11:15am to 11:30am

SUCCEED! Brain Break
976

03/04/2022 - 11:30am to 12:30pm

The Transformation of Learning, Development, & Education for a Hybrid Market
Marc Coronel | Owner, Energia Fitness LLC

It’s not just about learning anymore; with the advent of social media and so many programs available to people via social media, it is hard to distinguish education from entertainment. This session will help you create actionable steps to put all you’ve learned into action and continue to undergo a steady path of development.

Presenter Bio

Marc Coronel, B.A. is an industry award winning Senior Master Course instructor and presenter for the TRX for over 10 years. With a recognizable voice from AAPTIV and face seen on Good Morning America, The Doctors, and other news segments worldwide.

Marc has been quoted in IDEA fitness associations magazine numerous times as well as SHAPE, OXYGEN, Men’s Health, MyFitnessPal, and other industry fitness publications and podcasts. As a consultant/programmer for companies like Under Armour, MyFitnessPal, Vital Proteins, BeachBody Live, HerbaLife, Bowflex, TRX, LifeFitness, Triggerpoint, AAPTIV (and more), Marc is a much sought after fitness industry professional known for his humor and playful approach to fitness and wellness. He trains large and small group training, as well as athletic performance for MMA fighters and athletes of all disciplines, Law enforcement, EMT’s, and more.

As an educator and presenter for different cutting edge fitness companies he has won the overall internal F.A.C.E.U.P. awards for TRX(2012), TP therapy (2014), and presenter of the year at SCW 2016, 2017, 2018, and most recently a finalist for the 2019 IDEA Fitness Inspiration Award. He functions as an international consultant and speaker for gyms, international schools, and businesses and currently owns Energia Fitness LLC, out of Las Vegas, Nevada.

957
6 Steps to Ranking Videos in YouTube Search, Building a Facebook Group to over 100,000+ Members
Ryan Snaadt | Owner, Snaadt Media Group

Learn how to build a presence on YouTube and use it to capture leads for your business. Learn how to build a Facebook Group to become a thought leader and capture leads for your business. 

Presenter Bio

Ryan is a videographer, marketing strategist, and the owner of Snaadt Media Group - a video marketing consultancy.

Snaadt (it rhymes with odd) discovered his interest in video during his sophomore year of college while producing health and fitness content for his YouTube channel. He quickly developed a creative eye for film and started Snaadt Media Group. 

Over the last few years, Ryan has had the pleasure of working with a variety of clients ranging from national football brands to bodybuilder social media influencers, taking him across the country creating content and marketing strategy. He truly loves the process of learning new areas of video and connecting passionate people with their target audience. 

In addition to shooting, Ryan also consults and speaks on topics surrounding online marketing and using video to grow brands.  

Apart from creating videos, he also teaches other videographers how to build successful businesses of their own via his YouTube channel and online course, Solo Video Pro. 

In his free time, Ryan enjoys religiously lifting weights, driving his Jeep, and attempting to play guitar. 

He resides in Des Moines, Iowa with his wife Paige and their three K-9 children Keirnen, Primrose, and Lilly.

958
Increasing Community Awareness on a Strict Budget
Ann Gilbert | Franchise Owner/Operator, Shapes Fitness for Women

Finding funds to market your fitness business has diminished for many recovering in the new fitness norm. Discuss as many as six strategies that can improve brand image and community-wide awareness, increasing new leads and an increase in member base.

Presenter Bio

Ann Gilbert is an owner and operator of two, Shapes Fitness for Women, franchises in the Tampa Bay area. Ann oversees the operations of as many as 25 certified Personal Trainers, 50 Group Fitness professionals, and coordinates fee-based group personal training programs. Ann is a faculty member of The Shapes Fitness Academy, leading Educational workshops for the Franchise chain nationwide.

Ann teaches the popular Launch Program, designed to mentor new trainers into the growing business of Personal Training. Ann was awarded ACE / IHRSA Personal Trainer of the Year and has been a popular speaker at Club Industry, SCW MANIA, IAFC and IHRSA Conventions for decades.  

Ann has written for Fitness magazines, Club Success, Club Solutions, and AKWA, and has been viewed as Tampa’s Fitness Expert, on Fox 13’s, Good Day Tampa Bay, bi-weekly for the past 5 years.  Ann acts as an education expert for SCW Fitness Education by teaching the following Certifications: Active Aging, The Fundamentals of Aquatic Fitness, The Fundamentals of Group Fitness, and WATERinMOTION. 

959
90-Day Lead Generation Plan to Make it Rain High-Quality Leads and Prospects
Sean Greeley | CEO & Founder, NPE

In this session, we’ll take the confusion and overwhelm out of marketing, and walk you step-by-step through creating a simple plan to attract the right new clients to your business in the next 90 days.

Presenter Bio

Sean Greeley, Founder and CEO of NPE, has an unrelenting passion for empowering fitness business owners to grow their business and create the life they want.

Since 2006, NPE has helped over 45,000+ fitness professionals and business owners in 96+ countries grow to the next level. NPE has been listed 8x on the Inc 500/5000 list of fastest growing companies, and is a global team with offices in Los Angeles, London, and Sydney.

1009

03/04/2022 - 12:30pm to 1:45pm

Virtual Expo & Networking Break

Visit the Expo! The latest trends in equipment, software and industry innovations.

977

03/04/2022 - 1:45pm to 2:45pm

Client Autonomy: Strategies To Help Clients Become Self-Motivated
Jenna Zaffino | Speaker, Coach, Education, jennazaffino.com

Join Jenna as she discusses simple, in-session teaching strategies that encourage your client's decision-making, personalization, and implementation in their workouts outside of the session.

Presenter Bio

Jenna is a dynamic leader who offers education for your brain, body and business through professional coaching, movement experiences, writing, and speaking.  The balanced alignment of this trifecta is the platform from which Jenna helps hundreds of fitness and wellness professionals access mindset shifts, physical resiliency and empowered individuality in their business practices.  

Jenna is a seasoned Pilates Teacher Educator, a Small Business Coach, and a Certified Health Coach through the Institute of Integrative Nutrition. She has evolved her small business from a multi-purpose movement center to an online educational hub and support system for wellness pros. Motivated by her own personal recovery from professional burnout, Jenna hosts online support programs, tours internationally with her speaking and coaching courses and hosts her wildly popular podcasts, Pilates Unfiltered™ and Moving.

961
How to Achieve the Work/Life Balance You Deserve
Michael Romig | President, PG Fit

During this session, Michael will discuss how to find a healthy work/life balance. You'll kearn how to design your business around your life, the secrets to living a life worth living, and a game plan for life and fitness business success.

Presenter Bio

Michael is the owner of PG Fit, LLC and is a certified and accredited personal trainer and nutritionist who has helped hundreds of clients reach their health and fitness goals.

Starting at an early age, Michael began competing in U.S. diving and became an All-American. After competing at the collegiate and professional levels, Michael received a Bachelor’s of Science Degree and currently holds several nationally recognized personal training certifications through accredited organizations such as NASM, NCSF, PFIT, NFPT, NSCA, CrossFit, and ISSA. He also has five advanced specializations in corrective exercise and performance enhancement training, rehabilitative exercise training, fitness therapy, and strength and conditioning. Michael is also a certified nutritionist through Venice Nutrition.

Michael is married and has an eight-year old son. He enjoys running and mountain biking with his Chocolate Lab, playing golf, and the occasional weekend skydive.

962
Group Fitness Management - Programming and Strategizing with Rewarding Events, Challenges and Digital Offerings
Staci Alden | Group Fitness Director, PRO Club

Events and challenges provide members with opportunities to have fun moving together and pushing themselves with the motivation of your club and team. These special offerings increase the perceived value of their membership encouraging them to stay members for longer. 

Presenter Bio

Staci is committed to helping group fitness managers and facilities elevate their programs, instructors, and leadership skills through writing, presenting, and her YouTube channel.

Since 2014 she has overseen a team of over 100 private Pilates and group fitness instructors at a luxury health club in Seattle, Washington. Her experience leading this team has given her real-world experience and relatable leadership lessons.

Staci also enjoys certifying instructors as a master Balanced Body® barre and MOTR® instructor.

964

03/04/2022 - 2:45pm to 3:45pm

5 Steps for Consistently Monthly Profit in Your Fitness Business
Dan Kleckner | Owner, Kutting Edge Fitness

Walk away with a playbook on how to build your business from the bottom up including information on developing lead generation, setting up the trial program and sales process, and selecting the right client demographics and average client EFT. 

Presenter Bio

Dan is the owner of Kutting Edge Fitness in Kirkland, Washington and Kinetic Fitness in Butte, Montana – two start-up training gyms. He has worked in the health and fitness field for 15 years and holds a B.S. in Applied Health Science from Montana Tech University, where he was also a collegiate athlete.

Dan is a Certified Exercise Physiologist through the American College of Sports Medicine and a level 2 Titleist Performance Institute Golf Fitness Professional. He has been mentored by some of the top golf fitness and fitness business professionals in the country including Thomas Plummer, Rick Mayo, Frank Nash and Jason Glass. He now mentors several start-up gym owners himself.  Dan is a well-respected speaker in the greater Northwest and is considered an expert on the business of start-up gyms, improving strength/power for golf and other rotational sports, and small group training. 

968
Studio Launch Checklist - What You Need to Know To Open Your First Facility
Dane Miklaus | CEO/Founder, WORK

As the world adjusts to a new normal, there are timeless principles that the aspiring studio owner needs to know. Before you launch your first brick-and-mortar business, you need a solid framework of these 7 aspects to lay a solid foundation for success now and into the future. 

Presenter Bio

Entrepreneur, personal trainer, nutrition coach, and most importantly, husband and father, Dane Miklaus is the CEO/Founder of WORK, LLC, a boutique group fitness studio in Orange County, CA. Launched on a shoestring budget with only word of mouth marketing, WORK has been profitable since Day 1 due to exceptional studio design, revolutionary programming, and a relentless dedication to excellent customer service.

A former top 25 trainer in the Equinox Fitness clubs, Dane left the traditional gym world unsatisfied with how the corporate structure treated his clients. After exploring different studio concepts, Dane and his wife Kara opened WORK with the goal of making group fitness more personal. Their flagship location has landed on numerous Best Gym/Studio lists, received performance awards from Mindbody and ClassPass, and is set to be joined by two more studios launching in 2020.

Dane is an NSCA C.S.C.S, certified in TRX, Pre/Post Natal, Precision Nutrition Coach, and holds a Bachelor's degree in Applied Exercise Science from Azusa Pacific University.

965
Repairing Your Most Common Marketing Missteps
Billy Polson | Founder/Owner , DIAKADI Fitness

Learn how to avoid the most common marketing missteps found in the fitness industry, in order to stand out as the ‘hands-down’ leading option in your market, immediately gain the trust of your ideal target customer and vastly improve the return on investment for your marketing budgets and time.

Presenter Bio

Billy Polson (CSCS), named 'America's Best 100 Trainers’ by Men's Journal magazine, is a three-time fitness entrepreneur, an international presenter, and a business consultant for pioneering trainers and boutique gym owners worldwide.

Billy graduated from the University of North Carolina at Chapel Hill with a BS in Statistics in 1992. Then, in 2004, looking to build an unparalleled training facility and a community of San Francisco’s leading fitness specialists, Billy founded DIAKADI Fitness, awarded the Bay Area’s ‘Top Trainers/Gym’ for 14 years.

His fitness entrepreneur consulting company, The Business Movement, has assisted thousands of fitness business owners with developing the confidence and momentum for achieving their ultimate brands and business success.  
 

966

03/04/2022 - 3:45pm to 4:00pm

SUCCEED! Brain Break
979

03/04/2022 - 4:00pm to 5:00pm

The Formula to Fit Fitness Into Your Life if You're a Busy Professional
Chad Austin | Owner, Priority Fitness

This talk will help you get off the rollercoaster of inconsistency, stop starting over, and finally figure out how fitness best fits in the life you are living now. 

Presenter Bio

In a world that is flooded with promises of instant gratification, shortcuts, quick fixes, and easy buttons, Chad helps his clients stop constantly starting over so they can improve their quality of life with long-term fitness success. Chad’s clients include busy entrepreneurs, athletes, and celebrities. Whether speaking in front of large groups or delivering live or virtual workshops, attendees always walk away with a plan that they can use immediately. 

Chad Austin has been a leader in the fitness industry since 2003. He is the owner of Priority Fitness in Overland Park, KS, and is also the best-selling and award-winning author of the book series, “Make Fitness A Priority”.

Chad is a regularly called upon fitness and wellness guest expert for local and national media. He was the host of the talk radio show, “Be Fit...For Life”, and has been featured on over 20 podcasts. 

969
Programming For Special Populations: Take Unlikely Candidates For Group Training To The Next Level
Jenna Zaffino | Speaker, Coach, Education, jennazaffino.com

Join Jenna as she teaches you how to think creatively about the clients you see with conditions that exclude them from an open-level group class. Together you'll develop a plan so you can easily work with these special populations.

Presenter Bio

Jenna is a dynamic leader who offers education for your brain, body and business through professional coaching, movement experiences, writing, and speaking.  The balanced alignment of this trifecta is the platform from which Jenna helps hundreds of fitness and wellness professionals access mindset shifts, physical resiliency and empowered individuality in their business practices.  

Jenna is a seasoned Pilates Teacher Educator, a Small Business Coach, and a Certified Health Coach through the Institute of Integrative Nutrition. She has evolved her small business from a multi-purpose movement center to an online educational hub and support system for wellness pros. Motivated by her own personal recovery from professional burnout, Jenna hosts online support programs, tours internationally with her speaking and coaching courses and hosts her wildly popular podcasts, Pilates Unfiltered™ and Moving.

970
The Unspoken Epidemic: Sarcopenia
Robert Linkul | Owner, Be Stronger Fitness

Join Robert Linkul as he walks you through the research on Sarcopenia and provides you with a step-by-step strategy to implement an efficient resistance training program that will help you build and/or maintain muscle mass especially as we age. 

Presenter Bio

Robert Linkul is the head personal trainer and the owner of Be STRONGER Fitness. Robert has his masters degree in personal training from the United States Sports Academy (University of Alabama) and a bachelors degree in kinesiology from California State University of Sacramento. Linkul is the Southwest Regional Coordinator with the National Strength and Conditioning Association (NSCA) and was named the NSCA's 2012 Personal Trainer of the year. Robert serves as the chairman for the NSCA's personal trainer special interest group and is the career development columnist for the NSCA's personal training quarterly publication. 

Linkul is an NSCA Certified Personal Trainer (NSCA-CPT *D) and a Certified Strength and Conditioning Specialist (CSCS *D) with distinction. Robert has also earned a Master Sandbag Instructors Certification from Alpha Strong and is a CPT and CSCS exam preparation symposium instructor for the NSCA. Robert has been in the personal training industry since 1999 and has developed a semi-private group training style that few in the industry have mastered. 

971
How to Escape the Cycle of Injury
Michael Hughes | CEO, Gymnazo

In this presentation, Michael Hughes, Founder and CEO of Gymnazo EDU, shares his insights around how to increase client retention by focusing heavily on injury prevention and post-injury recovery strategies. From this training, you’ll learn applicable strategies for preventing injury as well as recovery techniques.

Presenter Bio

Michael Hughes is the founder of Gymnazo, a 7-figure functional training facility located on the Central Coast of California that focuses on integrating restoration with performance in a variety of services. In 2019 Gymnazo was ranked in the top 5% of American like-sized gyms for revenue. With a churn rate of under 3%, being able to retain over 80% of his clientele during the pandemic, Gymnazo’s business model and training style have created security in a volatile market.

In 2020, Michael founded Gymnazo Edu to share his formula for success with the training community. The core program of Gymnazo EDU is the coach certification program called Multi-Dimensional Movement Coach (MDMC). This certification program, approved for a variety of CEU’s, teaches personal trainers and fitness business owners how to program, coordinate a high-quality customer experience, tailor motivation, and correction to a client’s communication style and modify for a variety of common movement dysfunctions.

972

03/04/2022 - 5:00pm to 5:15pm

SUCCEED! Raffle Announcement
Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED!

Join us LIVE as our founder & CEO, Josh Leve has some fun with attendees with trivia games and selects the winners from our referral program.  You could win a VISA gift card!  

Presenter Bio

Josh Leve is the founder and CEO of the Fitness Business Association (FBA) and SUCCEED!  With over 60 industry partnerships including all major certifying organizations, Josh and the FBA has been featured in all major fitness publications. In addition, Josh has been a featured speaker for all major fitness events such as IHRSA, Athletic Business, Club Industry, NSCA, NASM Optima, EMPOWER!, ZUMBA, and others. He holds a bachelor's degree in strategic communications from the University of Kansas.

983

 

 

Saturday, March 5th

All times in Central Time

03/05/2022 - 7:00am to 7:45am

Early Morning Workout
981

03/05/2022 - 8:00am to 8:45am

Saturday Morning Coffee & Connect With Speakers

Now's your chance to better engage and network with some of the speakers you came to see. Start your day off by connecting via Zoom and asking questions to the best of the best. 

982

03/05/2022 - 10:00am to 11:00am

How to Run a Profitable Fitness Business and Crush the Competition
Michael Romig | President, PG Fit

During this session, Michael will discuss strategies and tactics to differentiate your business and crush the competition. 

Presenter Bio

Michael is the owner of PG Fit, LLC and is a certified and accredited personal trainer and nutritionist who has helped hundreds of clients reach their health and fitness goals.

Starting at an early age, Michael began competing in U.S. diving and became an All-American. After competing at the collegiate and professional levels, Michael received a Bachelor’s of Science Degree and currently holds several nationally recognized personal training certifications through accredited organizations such as NASM, NCSF, PFIT, NFPT, NSCA, CrossFit, and ISSA. He also has five advanced specializations in corrective exercise and performance enhancement training, rehabilitative exercise training, fitness therapy, and strength and conditioning. Michael is also a certified nutritionist through Venice Nutrition.

Michael is married and has an eight-year old son. He enjoys running and mountain biking with his Chocolate Lab, playing golf, and the occasional weekend skydive.

963
The Most Effective Guerrilla Marketing Ideas Proven to See Results
Jersey Giambrone | CEO & Founder , Fuel Bootcamp

I'll discuss some great ideas to get your sales teams out in the community and keep a steady flow of new traffic coming.  The more fishing poles you have in the lake, the more fish you catch.

Presenter Bio

Jersey Giambrone is the owner and founder of Fuel Bootcamp. A motivational speaker and a 16-year recovering addict. He's spent over 14 years in the fitness industry and is passionate about creating a real impact in people's lives through fitness. He's a Super trainer, an Entrepreneur, and a believer in God. He is also the published author of the book Too Fit To Quit.

985
The Gym of 2025 - What Successful Facilities May Look Like in the Future
David Shaw | President of Innovation & Design, Growth Fitness Marketing & Design

During this session, I'll offer insight on the future of fitness facility design & layout post Covid19.

Presenter Bio

David Shaw leverages a unique background of over 30 years in both fitness and high-tech to provide insight on innovative fitness products, technology and future treads.

As an industry speaker, writer and cited expert, he covers potential industry disruptors such as Virtual & Augmented Reality, Artificial Intelligence and Video On Demand & Streaming. Current projects include the design and development of the next generation of hospitality fitness centers for Marriott.

986
Successfully Investing in Mental Health & Wellbeing - Where Do the Right Opportunities Exist?
Marc Coronel | Owner, Energia Fitness LLC

Mental health has come to the forefront in the last few years and transformed the world to have a more (w)holistic approach to help our clients with wellbeing programs. The time to diversify your strategy for a hybrid market is now, and we will guide you to a more versatile business approach with proven methods.

Presenter Bio

Marc Coronel, B.A. is an industry award winning Senior Master Course instructor and presenter for the TRX for over 10 years. With a recognizable voice from AAPTIV and face seen on Good Morning America, The Doctors, and other news segments worldwide.

Marc has been quoted in IDEA fitness associations magazine numerous times as well as SHAPE, OXYGEN, Men’s Health, MyFitnessPal, and other industry fitness publications and podcasts. As a consultant/programmer for companies like Under Armour, MyFitnessPal, Vital Proteins, BeachBody Live, HerbaLife, Bowflex, TRX, LifeFitness, Triggerpoint, AAPTIV (and more), Marc is a much sought after fitness industry professional known for his humor and playful approach to fitness and wellness. He trains large and small group training, as well as athletic performance for MMA fighters and athletes of all disciplines, Law enforcement, EMT’s, and more.

As an educator and presenter for different cutting edge fitness companies he has won the overall internal F.A.C.E.U.P. awards for TRX(2012), TP therapy (2014), and presenter of the year at SCW 2016, 2017, 2018, and most recently a finalist for the 2019 IDEA Fitness Inspiration Award. He functions as an international consultant and speaker for gyms, international schools, and businesses and currently owns Energia Fitness LLC, out of Las Vegas, Nevada.

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03/05/2022 - 11:00am to 12:00pm

An Answer to Osteoporosis: Resistance & Rucking
Robert Linkul | Owner, Be Stronger Fitness

Robert Linkul will review current research on osteopenia/osteoporosis and highlight a resistance training program that consists of free weight training and something called Rucking (loaded walking) which is showing great improvement for overall body strength and bone density.

Presenter Bio

Robert Linkul is the head personal trainer and the owner of Be STRONGER Fitness. Robert has his masters degree in personal training from the United States Sports Academy (University of Alabama) and a bachelors degree in kinesiology from California State University of Sacramento. Linkul is the Southwest Regional Coordinator with the National Strength and Conditioning Association (NSCA) and was named the NSCA's 2012 Personal Trainer of the year. Robert serves as the chairman for the NSCA's personal trainer special interest group and is the career development columnist for the NSCA's personal training quarterly publication. 

Linkul is an NSCA Certified Personal Trainer (NSCA-CPT *D) and a Certified Strength and Conditioning Specialist (CSCS *D) with distinction. Robert has also earned a Master Sandbag Instructors Certification from Alpha Strong and is a CPT and CSCS exam preparation symposium instructor for the NSCA. Robert has been in the personal training industry since 1999 and has developed a semi-private group training style that few in the industry have mastered. 

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Goal Setting and Calendar Clarity: Creating a Schedule that Works for You, Not Against You
Natalie Kimball | Owner/Operator, Free to Be Flawless
Presenter Bio

Natalie Diane Kimball, B.S., is CEO, owner, and operator of Free to Be Flawless, San Diego, CA. Natalie is an online life alignment and wellness coach. Natalie’s coaching program focuses on overall health and empowerment by integrating mindset, and habit implementation to promote physical, mental, and emotional strength.

Natalie is a Corrective Exercise Specialist, a Fitness Nutrition Specialist through NASM, an ACE personal trainer certification, and a certified Diagnostic Health and Fitness Specialist. Natalie has presented and represented IDEA, MYPTHUP, Fitvine Wine, and has been featured in Oxygen and Strong Fitness Magazine.

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Client Management Strategies, Your Key to Retaining Clients
Bryant Sharifi | Co-Founder, Perform for Life

Your Key to Retention is based on developing and mastering a set of guidelines and practices that will help you retain your clients longer and grow your business. 

Presenter Bio

Bryant Sharifi is the co-founder of Perform for Life in San Francisco, CA.  A seven-figure fitness studio that is at the forefront of the fitness industry by fostering opportunities for trainers to build their professional careers.  After graduating with a Kinesiology Degree, Bryant began his career as a Certified Personal Trainer and Strength and Conditioning Specialist. He quickly found that the industry had not regulated qualifications and its values were not aligned with his own - sales were celebrated over service and knowledge. 

After being immersed in the corporate box gym mentality for several years, he decided enough was enough.  He followed his own path and began to create Perform For Life with his wife, Justine Sharifi.

In Bryant's own words..."I believe that the fitness industry has a responsibility for trainers and coaches to have proper credentials and continue their education regularly along with building authentic relationships. Through my leadership, my goal is to mentor a new generation of trainers and coaches who will bring outstanding professionalism to the industry."

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Partnering with PT’s, MD's and More: How to Build and Leverage Positive Relationships with Medical Professionals
Rachel Sutter-Leve | Neuro Rehab Therapist, North Memorial Health Hospital

Building relationships with medical professionals for mutual referrals will not only grow your business but, also help your existing clients achieve their goals more efficiently and comprehensively. In this session learn the “do’s” and “don’ts” of building relationships and referral networks with physical therapists, physicians, and more.

Presenter Bio

Dr. Rachel Sutter-Leve is a licensed physical therapist and fitness professional from Minneapolis, MN. Rachel’s career in fitness began after college where she worked for 5 years as a fitness instructor, pilates trainer, and pilates department coordinator. During this time, she won several awards for being a “top trainer” within her health club system.

Rachel then attended Samuel Merritt University to obtain her Doctorate in Physical Therapy where she graduated at the top of her class. Following graduate school, she completed a Residency in Neurologic Physical Therapy at the Mayo Clinic in Rochester, MN. While there, she won an award for her research on stroke caregiver support during the COVID-19 pandemic which was later published in the Journal of Neurologic Physical Therapy. She now works as an outpatient Neuro Rehab Therapist at North Memorial Health Hospital in, Minneapolis MN as well as continues to teach Pilates and health workshops on the side.

She is passionate about the intersection between medicine, nutrition, and fitness and is a strong advocate for continued formal exercise programs post-discharge from PT services. 

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03/05/2022 - 12:00pm to 12:15pm

SUCCEED! Brain Break
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03/05/2022 - 12:15pm to 1:15pm

Networking Know How: Deepen Connections, Improve Self-Promotion and Drive New Leads Into Your Sales Cycle
Shannon Fable | Co-Founder & CEO, Sunshine Fitness Resources

Networking is the #1 way to build your business -- but, it’s not exactly what you think. In our time together, we'll explore the updated definition of networking, how it fits into an overall mandatory self-promotion plan, ways to use low tech and high tech methods to manage the process, and why it's important to divide your attention between prospects and adjacent pros when looking to deepen connections.

Presenter Bio

Shannon Fable, 2013 IDEA and 2006 ACE Instructor of the Year, has spent more than two decades helping impressive brands such as Anytime Fitness, Schwinn®, Power Systems, ACE, Silver Sneakers, FIT4MOM and BOSU® as a fitness business and programming consultant.

An experienced educator, freelance writer, and certified Book Yourself Solid® Business Coach, she helps fitness entrepreneurs navigate the industry and make more money. Fable serves on the ACE Board of Directors and is the founder of GroupEx PRO®, a cloud-based group fitness management tool.

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Can't Miss Tax Savings Strategies for 2022 to Help You Get a Massive Return
Mike Jesowshek | Co-Founder, IncSight

Join Mike Jesowshek, CPA as he discusses the top 5 Tax Strategies You Need For 2022.

Presenter Bio

Mike Jesowshek, CPA is the founder of the accounting firm IncSight.  Mike has a strong passion for both fitness and technology as his firm helps provide digital accounting, bookkeeping, and tax solutions for studio and gym owners.  With clients all over the U.S., his goal is to help these businesses pay the least amount of taxes as legally possible while helping them grow personally and professionally.

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Group Fitness Management - Finding, Interviewing and Hiring New Instructors
Staci Alden | Group Fitness Director, PRO Club

Finding the right talent to hire was already difficult, so placing advertisements on a job board are no longer enough. In this session, we will discover creative strategies to seeking new talent, ensure they are the right fit for the long term as well as onboarding in an efficient and thorough way for their future success.

Presenter Bio

Staci is committed to helping group fitness managers and facilities elevate their programs, instructors, and leadership skills through writing, presenting, and her YouTube channel.

Since 2014 she has overseen a team of over 100 private Pilates and group fitness instructors at a luxury health club in Seattle, Washington. Her experience leading this team has given her real-world experience and relatable leadership lessons.

Staci also enjoys certifying instructors as a master Balanced Body® barre and MOTR® instructor.

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2022 Studio Rehab: The Road Back to the Top
Billy Polson | Founder/Owner , DIAKADI Fitness

Learn how to fully analyze the four main pillars of your fitness business: Financials, Operations, Marketing, and Customer Experience. Then use this information to adjust and redesign your foundational business practices in order to become a standout brand, an efficient organization and a more profitable business.  

Presenter Bio

Billy Polson (CSCS), named 'America's Best 100 Trainers’ by Men's Journal magazine, is a three-time fitness entrepreneur, an international presenter, and a business consultant for pioneering trainers and boutique gym owners worldwide.

Billy graduated from the University of North Carolina at Chapel Hill with a BS in Statistics in 1992. Then, in 2004, looking to build an unparalleled training facility and a community of San Francisco’s leading fitness specialists, Billy founded DIAKADI Fitness, awarded the Bay Area’s ‘Top Trainers/Gym’ for 14 years.

His fitness entrepreneur consulting company, The Business Movement, has assisted thousands of fitness business owners with developing the confidence and momentum for achieving their ultimate brands and business success.  
 

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03/05/2022 - 1:15pm to 2:30pm

Virtual Expo & Networking Break

Visit the Expo! The latest trends in equipment, software and industry innovations.

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03/05/2022 - 2:30pm to 3:30pm

Technology: The Final Frontier For Fitness
Brittany Baldwin | Assistant Director of Fitness and Wellness, Florida International University

I'll discuss the impact of fitness-related technological integrations on areas such as user engagement, user retention, and revenue generation. I’ll also examine how maximizing efforts to implement such technological integrations within fitness programming provides fitness service providers with a much-needed opportunity for further expansion and service elevation within the fitness industry. 

Presenter Bio

Brittany Baldwin has a Bachelor's in Exercise Science and a Master's in Recreation Administration, and over 8 years of experience working as a fitness and wellness professional in sectors such as University fitness and wellness, worksite wellness, and corporate fitness and wellness consulting.

Brittany currently works as the Assistant Director of Fitness & Wellness at Florida International University. She is a published co-author in the NSCA Journal of Strength and Conditioning Research and the NIRSA RSJ Journal.

Brittany most recently served as a presenter at the 2021 NIRSA National Conference, 2020 NIRSA Region II conference, and 2019 SEVT Conference.

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Why Restoration Is the New Cardio
Michael Hughes | CEO, Gymnazo

In this presentation, Michael Hughes, Founder and CEO of Gymnazo EDU, talks about breaking through the cycle of trends to take a more innovative and long-lasting approach to injury prevention and longevity. You'll leave this session with vital tips on how to incorporate more restoration into your sessions.

Presenter Bio

Michael Hughes is the founder of Gymnazo, a 7-figure functional training facility located on the Central Coast of California that focuses on integrating restoration with performance in a variety of services. In 2019 Gymnazo was ranked in the top 5% of American like-sized gyms for revenue. With a churn rate of under 3%, being able to retain over 80% of his clientele during the pandemic, Gymnazo’s business model and training style have created security in a volatile market.

In 2020, Michael founded Gymnazo Edu to share his formula for success with the training community. The core program of Gymnazo EDU is the coach certification program called Multi-Dimensional Movement Coach (MDMC). This certification program, approved for a variety of CEU’s, teaches personal trainers and fitness business owners how to program, coordinate a high-quality customer experience, tailor motivation, and correction to a client’s communication style and modify for a variety of common movement dysfunctions.

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7 Step Process for Showing Up Confidently Online To Boost Client Engagement
Natalie Kimball | Owner/Operator, Free to Be Flawless
Presenter Bio

Natalie Diane Kimball, B.S., is CEO, owner, and operator of Free to Be Flawless, San Diego, CA. Natalie is an online life alignment and wellness coach. Natalie’s coaching program focuses on overall health and empowerment by integrating mindset, and habit implementation to promote physical, mental, and emotional strength.

Natalie is a Corrective Exercise Specialist, a Fitness Nutrition Specialist through NASM, an ACE personal trainer certification, and a certified Diagnostic Health and Fitness Specialist. Natalie has presented and represented IDEA, MYPTHUP, Fitvine Wine, and has been featured in Oxygen and Strong Fitness Magazine.

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Master your Mindset: How a Growth Mindset is the Ticket to Unparalleled Success
Josh Zaffino | Director of Training and Development, LifeStart National Headquarters
Presenter Bio

With 20 years in the fitness industry, Josh has been fortunate to experience many platforms and maintain success in various economic times.  As a graduate of Monmouth College Josh began his training as the first personal trainer for his college rec center.  While working at Fitness Formula Clubs for 14 years Josh started as a personal trainer and spent the following 8 years as a fitness director.  Passionate about growth and new styles of training CrossFit and Endurance training became calling, working at local Chicago boxes and training triathletes in Lake Michigan. 

Currently, the Director of Training and Development for LifeStart Wellness Josh has found his fitness calling.  He has a team of 120 employees which he oversees for education, development, on-boarding, strategy, and overall support.  

Josh has been able to lead teams and be successful post 9/11, Great Recession and now a Global Pandemic.  Josh says; “I am exactly where I wanted to be in my career.  I am in a position that I can give back and support the community that has been there for me over the past 20 years” 

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03/05/2022 - 3:30pm to 4:30pm

Creating Elite Customer Service Systems
Micah Logan | Founder/CEO, MELD Fitness + Wellness

Creating elite customer service experiences can differentiate your business in the marketplace, drive revenue and retention.  You should make your business the “3rd" place or the place where customers can go outside of home and work.

Presenter Bio

Micah Logan is a career entrepreneur.  His career started in the Fitness and Wellness Industry. Micah began his career as a Personal Trainer in 2003.  Over the last 17+ years he has not only worked with hundreds of clients and trained more than 20,000 thousand hours, he’s also built one of Boston’s most reputable fitness and wellness companies.  Next Level Fitness & Wellness is a small group training studio concept with multiple locations in Boston and the surrounding area.  In 2020 Micah decided to Franchise his small group training studio concept and plans to launch the Franchise late 2020 – Early 2021.  Micah is an Executive Board Member of MIFO (Massachusetts Independent Fitness Operators) association and a member of Association of Fitness Studios.  In addition to his work in the fitness industry, as a small business consultant, Micah consults with small businesses of varying types to increase profits and to create sustainable business models.  In January 2020 Micah became the CEO of a manufacturing company called HushFrame.

Micah has built an excellent reputation as a business owner, entrepreneur and small business consultant which was reflected in his training facility being awarded the prestigious Boston’s A-List top 5 for Personal Trainers in 2013 & 2014 and the Best of 2015 of thumbtack service award and was honored as #1 rated fitness company in Massachusetts by Top Rated Local for customer service 2019.

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Surviving in a Niche Market in 2022
Ann Gilbert | Franchise Owner/Operator, Shapes Fitness for Women

The survival game is over. Study proven strategies to thrive in the niche boutique market. You will leave having discussed fighting attrition while developing a plan to increase engagement through event planning, charitable contributions, and community-wide fitness challenges.

Presenter Bio

Ann Gilbert is an owner and operator of two, Shapes Fitness for Women, franchises in the Tampa Bay area. Ann oversees the operations of as many as 25 certified Personal Trainers, 50 Group Fitness professionals, and coordinates fee-based group personal training programs. Ann is a faculty member of The Shapes Fitness Academy, leading Educational workshops for the Franchise chain nationwide.

Ann teaches the popular Launch Program, designed to mentor new trainers into the growing business of Personal Training. Ann was awarded ACE / IHRSA Personal Trainer of the Year and has been a popular speaker at Club Industry, SCW MANIA, IAFC and IHRSA Conventions for decades.  

Ann has written for Fitness magazines, Club Success, Club Solutions, and AKWA, and has been viewed as Tampa’s Fitness Expert, on Fox 13’s, Good Day Tampa Bay, bi-weekly for the past 5 years.  Ann acts as an education expert for SCW Fitness Education by teaching the following Certifications: Active Aging, The Fundamentals of Aquatic Fitness, The Fundamentals of Group Fitness, and WATERinMOTION. 

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Drinking the Kool-Aid! Turning Your Business Into a Cult Brand Mark Nutting
Mark Nutting | Owner, Jiva Fitness

In this session, we will discuss the key elements of brands that makes one take on cult-like qualities, and how you can use those elements to help you create your own following of raving fans and brand evangelists.

Presenter Bio

Mark Nutting, CSCS*D, NSCA-CPT D, RCPT*E, ACSM HFD, ACSM CEP, Owner and Master Trainer of Jiva Fitness in Easton, PA, Author of The Business of Personal Training book for Human Kinetics (2018), PFP 2016 Trainer of the Year Legacy Award, NSCA 2009 Personal Trainer of the Year, NSCA Recognized Certified Personal Trainer Emeritus.

Mark holds 12 certifications in the field, 38 years in personal training and health club management, and has been educating and coaching Personal Trainers for 36 of those 38 years. Mark is a leading business coach for personal trainers and club managers.

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03/05/2022 - 4:30pm to 4:45pm

SUCCEED! Closing Session
Josh Leve | Founder & CEO, Fitness Business Association & SUCCEED!
Presenter Bio

Josh Leve is the founder and CEO of the Fitness Business Association (FBA) and SUCCEED!  With over 60 industry partnerships including all major certifying organizations, Josh and the FBA has been featured in all major fitness publications. In addition, Josh has been a featured speaker for all major fitness events such as IHRSA, Athletic Business, Club Industry, NSCA, NASM Optima, EMPOWER!, ZUMBA, and others. He holds a bachelor's degree in strategic communications from the University of Kansas.

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VIP Bonus Education

 

The Stuff No One Else Gets:
Enjoy the BEST We Have to Offer - All Included!

  • BONUS Day of Education
  • Hands-on Workshop: The 6-Figure Fit Pro Business Plan

    Write Your 1-Page Plan To Turn Your Love For Fitness Into a Business Earning $10k/month!

  • Fitness Marketing Masterclass

    3x your leads, clients, and revenue and never worry about how to grow your fitness business again.

  • Plus: Access to our entire library of education, including all past SUCCEED! online events to watch at your convenience
 

 

 

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Innovation & Tech Showcase - More Sessions Coming!

Trends and Brands that Are Redefining Their Space. Sessions open throughout the event!

 

Starting: Thursday, March 3rd

03/03/2022 - 8:00am to 9:00am

Employee Retention Credits: Collect Up To $26k Per Employee On Payroll!
Eric Stenson | Chief Executive Officer, Stenson Tamaddon
Presenter Bio

Eric has spent his 15 year career advancing new products and services to the market. He began his career with Surgical Notes before starting ProviderTech where he handled consulting engagements to deliver cutting edge technology solutions to the marketplace at large health systems. After selling ProviderTech, Mr. Stenson was the head of technology at Intermountain Medical Imaging and Gem State Radiology as well as Redirect Health and Arrowhead Health Centers. Once Redirect Health and Arrowhead received over $2 million in PPP funds, Mr. Stenson created a software-first approach to PPP loan forgiveness and ERC tax credits, co-founding Stenson Tamaddon, where he currently serves as Chief Executive Officer. To date, Stenson Tamaddon’s platform has assisted over 2,100 businesses with $500 million in economic stimulus benefit.  

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Fitness Pro Teaching Exchange Program at your Finger Tips
Anna Colosimo | Director of Partnerships and Business Development, Fit Bodies, Inc.
Presenter Bio

Anna Colosimo is the Director of Partnerships and Business Development at Fit Bodies, Inc. She received her degree from the University of Dayton in Exercise Science and Fitness Management, and has always had a passion for fitness, wellness, and health promotion since she was a young girl. She has 15 years working in the business side of the fitness industry. She has extensive experience in fitness education, programming, working with gyms, and in partnership with other companies/organizations. Within the fitness industry, she has held various positions and worked for noted companies such as Zumba, Trigger Point Performance, and PTontheNet/FitPro UK. She loves working together with her colleagues and partners to see a project or idea come to life!

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