Shaping the future of fitrness, wellness and technology - one strategy, partnership & innovaton at a time.
Global executive, founder, and thought leader helping companies grow, scale, and lead in a rapidly evolving market.
As Chief Strategy Officer at ABC Fitness, I drive enterprise growth through M&A, strategic partnerships, innovation, and professional services, while servin on our AI Council to guide the responsible integration of artificial intelligence across the business. My work focuses on shaping market-leading strategies that create measurable impact for our clients, partners, and shareholders.
As Founder and Chairman of Sweatworks, I leasd strategic vision for one of the industry's most recognized innovation partners, advising global brands, investors, and operators on growth strategy, technology adoption, and operational scaling. Over the past decade, I've helped launch transformative products, execute complex acquisitions, and forge partnerships that redefine the future of health and wellness.
I am a frequent keynote speaker and panelist at global industry events including CES, FIBO, SXSW, Connected Health and Fitness, Beyond Active, Health and Fitness Association, Athletech Summit, and PerformX Live, where I share insights on emerging trends, technology adoption, and business strategy. My work and perspectives have been featured in Inc., Entrepreneur, Forbes, Men’s Health, Washingtonian, Athletech News, and Fitt Insider.
As the co-host of LIFTS, we have become the #1 B2B podcast in fitness worldwide. We host thought leaders, industry executives, and innovators on our weekly podcast.
Beyond my executive roles, I am an advisor, investor, and podcaster, working with early-stage and established companies to unlock their potential. I believe in combining fundamentals with innovation—focusing on the core drivers of performance while embracing technologies that give organizations a competitive edge.