Get ready to explore the future of fitness in this dynamic and thought-provoking session! Uncover the latest fitness fads, emerging exercise trends, and societal shifts set to drive health and wellness success in the coming year.

Dive into cutting-edge programming options, customer experience innovations, and the tech advancements shaping our industry. With insights from SCW, ACSM, HFA, canfitpro, McKinsey, SHAPE, Men's Health and various global leaders, Sara Kooperman, a celebrated industry icon, will guide you through strategies to elevate your business. Leave energized and equipped to thrive in the ever-evolving fitness world!  

KEY Takeaways:

  1. Discover what’s shaping fitness success.  
  2. Stay ahead of trends to dominate your market.  
  3. Master strategies to integrate emerging concepts.  
  4. Turn outdated ideas into profitable opportunities.  
  5. Build systems to lead the industry into the future.
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Sara Kooperman

CEO
SCW Fitness Education and WATERinMOTION® and S.E.A.T. Fitness

Sara Kooperman, JD, is the CEO of SCW Fitness Education, WATERinMOTION®, and S.E.A.T. Fitness. She has launched seven MANIA® fitness conventions, six streaming conferences, and 40+ certifications, impacting 400,000+ professionals. Under her leadership, SCW doubled profitability in 2024, expanded staffing by 30%, and earned the FIT-C Award for innovation.

 

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