New scientific evidence has joined the growing body of research around how music in exercise sparks massive outcomes — physically & psychologically. Yet, this information is absent from traditional fitness & business education.
For starters, music selection can help — or hurt:
- Physical Performance - while the right musical curation can enable clients take their experience with you to the next level, the wrong musical moments have the opposite affect!
- Mood & Perception - music can rewire a client's mood - for better or for worse - and completely alter their perceived exertion (without actually changing their exertion)!
- Automatic Response - while music is often described as "subjective," there are actually many predictable responses to musical characteristics that play out time & time again!
Want to learn more about how to use music to convert, engage, and grow your client base? Let's harness the power of music in exercise!
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