The fitness industry has lacked true innovation in how we train our bodies for the past 60+ years since bodybuilding became a thing. Now, with the collective shift into a "movement is medicine" mindset there is a big opportunity available here for trainers to capitalize on. You have the potential to break out of the status quo of what a trainer is defined as and test the limits of your potential to really help and serve your clients at a greater capacity. It's time for you to join the Movement Revolution.
Key Takeaways:
- Understand the difference between "healthcare" and "sickcare".
- Understand how the industry as it stands is limiting your potential to help your clients.
- How to close the gap between medical and fitness to better serve your clients.
- How to offer movement as medicine.
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